Package Metadata Fields |
XML Declaration (required) The character encoding of your document must be defined. Apple accepts only UTF-8 encoding as it efficiently encodes non-Roman characters. Important: The metadata.xml file must not contain a byte-order mark (BOM). |
Package Container (required) The The version attribute is required and should refer to the version of the specification used to create the metadata. Packages created to this specification must indicate |
Language (required) The primary language of the metadata for this package. Fields such as title and synopsis are expected to appear in this language. As a best practice when specifying a language, use the region subtag (for example, the The language codes are formatted according to the best practices recommended by the Internet Engineering Task Force (IETF) in a group of documents known collectively as BCP 47, and in particular, RFC 5646, which is part of BCP 47. An overview of these best practices is provided here: https://www.w3.org/International/articles/language-tags/. See Language Codes for a list of common codes. To provide metadata in multiple languages, see Multiple Language Films. |
Provider Metadata Fields |
Provider (required, Apple-supplied) This value should be the Apple-defined provider |
Video Metadata Fields |
Video (required) Begins the video element. Only one video element can be defined per film XML. |
Video Type (required) This value indicates how Apple should process this video. The only accepted value for video type is “film.” |
Video Subtype (required; can be updated) This value indicates how Apple should represent this video in the Apple TV app. The accepted values are:
Short films must be identified as |
Vendor Offer Code (optional; 1-100 bytes, see restrictions; can be updated) An identifier which will be reported back through sales reporting channels. Restrictions: The vendor offer code can only contain alphanumeric characters and underscore marks; it cannot contain spaces, dashes, ampersands, other punctuation, or symbols. The vendor offer code is case-sensitive and must not start with an underscore. Vendor offer codes can be numeric, but they are treated as strings, not numbers; a vendor offer code of '00000000012345' is not the same as '12345'. |
Vendor Identifier (required, 1-100 bytes, see restrictions) The permanent value that uniquely identifies this film separately from any other film given by the provider. This ID is used for tracking your assets and sales reporting. Restrictions: The vendor identifier can only contain alphanumeric characters and underscore marks; it cannot contain spaces, dashes, ampersands, other punctuation, or symbols. The vendor identifier is case-sensitive and must not start with an underscore. If a Vendor ID is numeric, it is treated as a string, not numbers; a vendor identifier of '00000000012345' is not the same as '12345'. Vendor IDs must be at least six ASCII characters in length but have a limit of 100 ASCII characters. |
Provider Review Start Date (optional) Use the provider review start date to specify when a film becomes available to be reviewed in Extras Previewer and Apple Partner Media Review. Specifying the provider review start date prevents playback in these apps until that date occurs. If the provider review start date is not specified, then the film is available immediately in Extras Previewer and Apple Partner Media Review. |
ISAN Identifier (optional, 1-50 bytes) The International Standard Audiovisual Number (ISAN) for this film. ISAN is an industry standard used to uniquely identify audiovisual works. For more information on ISAN, see the ISAN website. Note that ISAN is required for certain films sold in Switzerland. See Regional Requirements for more information. ISAN values should contain dashes as defined by the ISAN specification. The optional version subcomponent is ignored. |
EIDR (optional) The EIDR (Entertainment Identifier Registry) is a universal, unique identifier system for movie and television assets. Any level of EIDR is accepted in this field, so long it is in valid format. For more information, see the EIDR website. The format of the EIDR identifier is 10.5240/XXXX-XXXX-XXXX-XXXX-XXXX-C, where:
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UPC (optional) The Universal Product Code (UPC) for this film if the film is sold as physical media in stores. |
Countries of Origin (optional if using the <country> tag; otherwise required, ISO-3166-1 country code) The ISO 3166-1 alpha 2 code of the country (or countries) where the content originates from, for example: the country where the film was primarily produced, where the main authors and workers reside, where the main producer is established, and so on. Such determination must be made in accordance with applicable law. You must specify at least one country of origin and that country should be the primary country of origin. You can supply additional countries as needed to associate all the countries involved in developing and creating the video. To deliver more than one country, use the The country of origin may differ from the production country, which is the country that provided most of the funds for production. Both the country of origin (supplied either with the For a list of ISO 3166-1 alpha-2 codes, see https://www.iso.org/obp/ui/#search/code/. For more information on ISO codes, see https://www.davros.org/misc/iso3166.html. Notes:
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Production Countries (required, ISO-3166-1 country code) The ISO 3166-1 alpha 2 code of the country (or countries) responsible for the primary source of funds for the film production. You must specify at least one production country and that country should be the country that provided most of the funds (for example, from national lotteries and other subsidies). Such determination must be made in accordance with applicable law. You can supply additional production countries as needed. Supplying at least one production country is required and that country should be designated as the primary country using the The production country may differ from the country of origin, which is the country where the content originates from in accordance with applicable law. Both the country of origin (supplied either with the For a list of ISO 3166-1 alpha-2 codes, see https://www.iso.org/obp/ui/#search/code/. For more information on ISO codes, see https://www.davros.org/misc/iso3166.html. |
Original Spoken Locale (required) Specifies the language spoken by the actors in the film. The value used for In this example, the language the actors' lips are moving in is English as spoken in the United States, so As a best practice when specifying a language, use the region subtag (for example, the Note: This tag is different from the |
Title (required, 1-255 bytes; may be updated) The name of this film. The information sent with this tag can be updated unless Apple has reviewed and confirmed the quality of the metadata. |
Studio Release Title (required, 1-255 bytes; may be updated) The original title of a film at its initial release, in any form, to the viewing public, in whichever country/region and language it has been first released. This is intended to tie together subsequent releases in different countries/regions and languages to the initial release of the film. When submitting the package for the initial release, you should set the Note: The The information sent with this tag can be updated unless Apple has reviewed and confirmed the quality of the metadata. |
Synopsis (required; 1-4000 bytes; may be updated) A general summary of the film’s content and story line. The information sent with this tag can be updated unless Apple has reviewed and confirmed the quality of the metadata. Important: Size limits for string fields are expressed in bytes. For Roman alphabet characters, each character is one byte. For strings containing multi-byte characters (e.g., Japanese symbols), the number of allowed characters will be less than the byte limit, depending on the specific contents of the supplied string. |
Production Company (required; 1-255 bytes; can be updated) The customer-presentable name of the production company that created this film. Only one production company can be specified. |
Copyright © Line (optional; 1-1,000 bytes; can be updated) A specific copyright for this video. The format required is year followed by owner. The appropriate © symbol will automatically be added and should not be included in the data. If omitted, a default calculated copyright will be used based on the film’s theatrical release date and your customer-presentable provider name. |
Theatrical Release Date (required if not providing <digital_only_release_date>) This is the date the film was first released in theaters for the specified territory. If a film was not released theatrically, use the date it was first released physically. If a film was released digitally, use the The date must be in the format This field does not impact date of release or “street date” in the Apple TV app. Important: If you do not know the exact theatrical release date, you can specify just the year in |
Digital Only Release Date (required if not providing <theatrical_release_date>) This is the date the film was first released digitally for the specified territory. Use this tag if the film was not released in theaters. Note that if you supply the The date must be in the format This field does not impact date of release or “street date” in the Apple TV app. |
Genres (required) Films must specify at least one genre. |
Genre (required, multiple allowed; may be updated) The genre must be selected from the set of allowed genres that are defined in Table 1: Film Genres. The information sent with this tag can be updated unless Apple has reviewed and confirmed the quality of the metadata. All film genres have an Apple genre code, which is supplied using the attribute named Required method using the genre code:
Acceptable method using both the genre code and the genre label:
Note that when you do a metadata lookup, both the genre and the genre code will be emitted regardless of which method you use to supply the genre. |
Ratings (required; can be updated) You must specify one or more ratings for your film content. |
Rating (required; can be updated) A valid rating from an accepted ratings system. More than one rating can be specified, but only one rating per ratings system is allowed. If the film is not rated, choose the appropriate rating for Unrated or Not Rated (see the Overview topic in the “Film Ratings, Advisories, and Genres” section for an explanation of Unrated and Not Rated). For countries or regions that do not have an Unrated or Not Rated classification, you must choose another rating. The information sent with this tag can be updated. All film ratings have a short, plain-ASCII Apple rating code, which is supplied using the attribute named The Required method using the rating code:
Acceptable method using both the rating code and the rating label:
To view a list of rating codes, you can download it from Film Ratings. |
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Cast (required) Film content must specify any cast who performed work in the production. The Apple TV app can choose to display and cross-reference cast and crew for customer browsing. Notes:
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Cast Member (required, multiple allowed) A cast member in this film. List cast actors within the billing (optional) If an actor requires top billing for this film, the attribute Accepted values:
Important: If the |
Display Name (optional if <apple_id> supplied, text, 1-250 bytes) The actor’s name presented as it would be displayed when casually referring to the actor’s real name. |
Apple ID (optional, numeric) You can refer to the cast member by name (using the |
Description (optional) Provides text related to the actor in the context of the film and the character he or she plays. The description can be a maximum of 4000 bytes. The |
Characters (required) Begins the block that describes the characters in the film played by this actor. The Note: To make changes for a character, you must deliver the entire |
Character (required) For each character in the film, supply the character metadata within a Notes:
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Reference ID (required; 1-100 bytes; see restrictions) A unique identifier for the character scoped within the film, which is used to refer to the character in an iTunes Extras or elsewhere in the cast/crew metadata, for example, in dub artist definitions (see the annotation for Dub Artist Crew in Multiple-Language Film Metadata Annotated). Character reference IDs must be unique within a film. Restrictions: The reference ID can only contain alphanumeric characters and underscore marks; it cannot contain spaces, dashes, ampersands, other punctuation, or symbols. The reference ID is case-insensitive and must not start with an underscore. If a reference ID is numeric, it is treated as a string, not numbers; a reference ID of '00000000012345' is not the same as '12345'. Reference IDs have a limit of 100 bytes. |
Character Name (required) The name of the character the actor plays in the film using up to 256 bytes. |
Character Note (optional) The description of the character the actor plays in the film, using up to 1024 bytes. The description can be one-word to indicate the character type, for example, Protagonist, or it can be a descriptive phrase, for example, Nurse at park bench. The text value is case-sensitive. |
Character Image (optional) The image of the cast member as he or she appears in the film, for example, an image of Forrest Gump, not Tom Hanks. In an animated film, use an image of the animated character played. The image must be square, PNG format ( Additional guidelines:
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Crew (required) Film content must specify any crew who performed work in the production. The Apple TV app can choose to display and cross-reference cast and crew for customer browsing. Notes:
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Crew Member (required; multiple allowed) A crew member in this film. List crew members within the billing (optional) If a crew member requires top billing for this film, the attribute Accepted values:
Important: If the |
Display Name (optional if <apple_id> supplied, text; 1-250 bytes) The crew member’s name presented as it would be displayed when casually referring to his or her real name. |
Apple ID (optional; numeric) You can refer to the crew member by name (using the |
Role (required; multiple allowed)) The role performed by this crew member. Currently, only the following roles are displayed in the Apple TV app (the role names must be in English in order to be imported, but the names will be localized if needed when displayed in the Apple TV app):
If a crew member has more than one role, specify each role in a separate |
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Chaptering (required) Defines chapters within a video. Note: Chapter titles and chapter artwork can be added or changed, however you must send all chapters, not just the ones being updated. Chapter artwork can be provided in an artwork file or specified by a timecode. See Chapter Update Examples for an XML example for updating chapters. |
Timecode format (optional, but recommended) Defines the timecodes used for the chapters. The format can be Each chapter requires an artwork image, either an artwork file or a frame specified by a timecode. If you specify a timecode but use the Important: The frame modes (for example, For more information on timecode formats, see Timecode Formats. |
Chapter (required) Defines the first chapter within the There is no limit to the number of chapters you can define. |
Chapter Start Time (required) Specifies the start of each chapter as dictated by the The first chapter must start at |
Chapter Title (required; 1-255 bytes; can be updated) The title of the chapter. There is a 255-byte limit strictly enforced. The data is stored in the UTF-8 encoding, so for single-byte characters (such as those drawn from the ASCII character set), this equates to a 255-character limit; for multiple-byte (e.g., Japanese) characters, this can equate to as few as 71 characters. Use the As a best practice when specifying a language, use the region subtag (for example, the Note: It is recommended that the chapters provided match what is on the DVD. In addition, include a chapter for film credits as the last chapter. |
Artwork File (required, if providing an image file; can be updated) The filename of the image to be used to represent this chapter. Do not include a path. You must provide the Include the artwork files in the package directory along with the basic metadata file. Chapter images must be cropped (no letterbox, pillarbox, or windowbox). Each artwork file image must have a unique filename. |
Artwork Time (required, if specifying a frame by timecode; can be updated) The timecode of the frame to be used to represent this chapter. You must provide a valid timecode from within the chapter. Each chapter must have an associated image: either an artwork file or an artwork timecode. See the annotation above for how to deliver an artwork file. In Each artwork timecode must be unique. |
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Accessibility Information (required for U.S. deliveries; can be updated) Begins the block that describes the availability of closed captions for the film. Note that the |
Accessibility (required for U.S. deliveries; can be updated) Indicates if closed captions are available. Attributes include:
An additional attribute, |
Asset Metadata Fields |
Assets (required, multiple from a set; can be updated) Begins the assets block that references the assets being delivered. New files update by overwriting the previous files. A data file not referenced in the asset block on a redelivery is removed. |
Asset (required) Describes the type of asset being delivered. You can specify See Apple Video and Audio Asset Guide for more details. |
Production Still Image Time (optional; can be updated) Specifies the frame to use for the production still image that will be displayed on the product page for a film. Using the The format can be Note: This tag is not the same as the You can also deliver the production still image as a custom file, however Apple prefers that you send the production still image cut from the full asset. If you need to send the image as a file instead, the image must have the minimum dimensions of 1920 x 1080, with a 16:9 aspect ratio (subject to change). Do not send both the frame time and a separate image file in the same delivery. To deliver the image as a separate data file, omit the <asset type="full"> <. . .> <data_file role="production_still_image"> <file_name>fearless.png</file_name> <size>111037</size> <checksum type="md5">96a2c3979611ea3966f19ff1ac4f28b0</checksum> </data_file> <. . .> </asset>If you omit the production still image time and do not provide a separate image file, an image will be cut from the full or preview video source asset. |
Source Data File (required) A data file element block must be included if the video source material is delivered electronically. A data file element specifies the electronically delivered media file describing the role of the associated file. Since the file sent is used as the source file for the Apple encode, the role is “source” and is required. If you do not specify the role, you will see a warning message that the role is required; at a date sometime in the future, if you do not specify the role, the delivery will fail. In this block, the |
Locale Name (required for full source, preview source, and audio) Identifies the language that is spoken in the audio on the source asset. The locale indicates the language and the optional region where the language is spoken. As a best practice when specifying a language, use the region subtag (for example, the See Language Codes for more details. |
File Name (required) The name of the data file included in this electronic delivery package. The name should be relative to the package (containing no path reference “C:\” or “/Macintosh HD/”) and must contain the file name extension (”.mov” in this example). Important: File names are case sensitive. A file name can contain only alphanumeric characters (A-Z, a-z, 0-9) and these symbols: underscore ("_"), dash (“-”), and period (“.”). The file name must not start with an underscore, dash, or period and cannot contain spaces, other punctuation or symbols. |
File Size (required) The size in bytes of the data file. Do not specify any commas nor period delimiters. |
Checksum (required) The MD5 checksum of the data file. See the Checksums section for more information. |
Metadata-Based Cropping (required if video contains inactive pixels) The crop rectangle for the full or preview video’s QuickTime source file. If the video’s QuickTime source file is delivered matted (letterbox, pillarbox, or windowbox), specify the crop rectangle to crop the inactive pixels. Note: Crop dimensions are required for films that contain inactive pixels. When sending crop dimensions, send accurate dimensions without unnecessary cropping, especially horizontally. If your video does not contain inactive pixels (that is, it is not matted), you can set all the crop values to zero, or omit the crop dimension attribute tags. If you do not supply any crop dimensions, the values default to 0,0,0,0. The
The values must be integers that represent the number of whole pixels of the encoded image. Note: If delivering texted content due to unavailability of textless source material, burned-in text that falls over inactive pixels must be maintained in the attribution of crop values. Additionally, an equal number of pixels that are applied to preserve burned-in text in one region, must also be equally applied to the opposite region so that content can be displayed proportionally. |
Textless Master (required) Specifies whether the film contains burned-in text, such as narratives burnt into the visual picture or burned-in subtitles. Narrative text is text that appears on screen to supplement the plot of the story without the use of a narrator, such as “Paris early morning, 1935.” Opening title sequences, and credits are not considered “text” in this case; those are expected to be in the film. This attribute is required for all films. Allowed values are |
Video Has Varying Active Region (optional) Use this attribute to specify whether the video content has varying aspect ratios. Allowed values are Set this attribute to To remove metadata generated by a previous analysis, deliver an update with this attribute set to |
<attribute name="image.burned_forced_narrative.locale">en-US</attribute>Forced Narrative Locale (required if full source contains forced narrative text) Specifies the locale of the narrative text. In this example, the attribute is required because the source contains burned-in narrative text. |
<attribute name="image.burned_subtitles.locale">en-US</attribute>Burned-In Subtitles Locale (required if full source contains burned-in subtitles) Specifies the locale of the burned-in subtitles. In this example, the attribute is required because the source contains burned-in subtitles. |
7.1 Surround Audio (optional) To deliver Dolby Digital Plus audio, use the role Note: The video source can only contain 2.0 stereo and an optional 5.1 surround audio; 7.1 surround audio cannot be combined with the source. Use the
For information on updating an existing film, see 7.1 Surround Audio Asset-Only Update Example. |
Dolby Atmos Audio (optional) To deliver Dolby Atmos audio, use the role Note: The video source can only contain 2.0 stereo and an optional 5.1 surround audio; Dolby Atmos audio cannot be combined with the source. The For audio file requirements, see Dolby Atmos Audio Source Profile. Note: When you deliver a Dolby Atmos audio, you can choose to have Apple downmix it to 7.1, 5.1, and 2.0 formats. This allows you to deliver a single Atmos audio file and derive all of the other formats (7.1, 5.1, and/or stereo). See Dolby® Vision-Only (No SDR) Delivery with Embedded Audio for an example. |
Closed Captioning Data File (required for U.S. deliveries; can be updated) A data file element block must be included if the captions are delivered for the associated video. The In this block, the Important: If the content does not include closed captions, you must provide the reason why captions are not included. See the annotations for the |
File Name (required) The name of the caption file included in this delivery package. The name should be relative to the package (containing no path reference “C:\” or “/Macintosh HD/”) and must contain the file name extension ( Important: File names are case sensitive. A file name can contain only alphanumeric characters (A-Z, a-z, 0-9) and these symbols: underscore ("_"), dash (“-”), and period (“.”). The file name must not start with an underscore, dash, or period and cannot contain spaces, other punctuation or symbols. |
File Size (required) The size in bytes of the caption file. Do not specify any commas nor period delimiters. |
Checksum (required) The MD5 checksum of the caption file. See the Checksums section for more information. |
Locale Name (required) Identifies the language that is used for the captions on the full source asset. The locale indicates the language and the optional region where the language is spoken. You must supply the When updating a closed caption file, make sure the locale matches the locale of the file you are replacing. If the previously-delivered file did not have a locale specified, you can deliver a new file with the new locale and the existing file will be replaced. If the previously-delivered file had a locale specified and you want to replace it with a new file that has a different locale, you must first remove the existing captions file ( See the annotation for |
Timecode Offset (optional) Indicates the timecode offset for the closed captions. Apple requires that timecodes start at a program start of 00:00:00:00, which may necessitate that captions be offset if they have been mastered to tape timecode. To keep closed captions in sync on the encoded file, use the |
Audio Description (AD) Data File (optional; can be updated) Begins the data file block that delivers an AD audio file. An Audio Description (AD) file allows visually-impaired customers to follow the film with audio that describes the plot and what is being displayed visually on the screen. The In this block, the |
Locale Name (required) Identifies the language that is used for the AD audio track. The locale indicates the language and the optional region where the language is spoken. You must supply the Note: Audio Description (AD) files are accepted for all languages and Apple includes the Audio Description when creating bundles. To be included in a bundle, the See the annotation for |
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Preview Image Time (optional) The frame to use for the preview image. You can specify an image for each territory. The format can be The preview image time must be within the preview source. If you omit the preview image time, the image defaults to the first frame at 45 seconds into the preview. Note: This |
Preview Asset Territory (required) The territories in which the supplied preview file can be distributed. At least one territory must be specified and that territory must be Must be a valid ISO 3166 alpha-2 country code or |
Preview Asset Source (required) One preview file can be provided for each territory. As noted above in the annotation for the full asset, the Note: The preview can be a custom asset file delivered as a data file, or it can be a defined preview clipped from the source video and specified in the metadata using the See the annotations on the Full Asset for tag specifics. |
Poster Image (required; can add new image and update existing images) A poster image is required, as is the
See 2:3 Poster Art in Transactional Artwork Specifications. You can add a new poster image if the poster art file has not yet been delivered or if it is for a new territory. After a title has gone live on the Store, existing poster art can be updated, but these updates are subject to review by Apple and may not take effect immediately. |
Poster Image Territory (required) The territories in which the supplied artwork file can be displayed. At least one territory must be specified and that territory must be Must be a valid ISO 3166 alpha-2 country code or |
Locale Name (required) Identifies the language in which the text on the poster art appears. The locale indicates the language and the optional region where the language is spoken. Specifying the If the poster art displays more than one language, for example, poster art for Canada that shows both English and French, supply a See the annotation for |
File Name (required) The name of the poster image file included in this electronic delivery package. The name should be relative to the package (containing no path reference “C:\” or “/Macintosh HD/”) and must contain the file name extension (”.jpg” in this example). Important: File names are case sensitive. A file name can contain only alphanumeric characters (A-Z, a-z, 0-9) and these symbols: underscore ("_"), dash (“-”), and period (“.”). The file name must not start with an underscore, dash, or period and cannot contain spaces, other punctuation or symbols. |
File Size (required) The size in bytes of the poster image file. Do not specify any commas nor period delimiters. |
Checksum (required) The MD5 checksum of the poster file. See the Checksums section for more information. |
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16:9 Poster Art (Strongly recommended. Required for Storefront promotion.) Describes the type of asset being delivered. You must specify Other artwork you can deliver include (see annotations below):
16:9 poster art requires |
Poster Image Territory (required for 16:9 poster image) The territories in which the supplied artwork file can be displayed. At least one territory must be specified. Apple recommends including WW to ensure all territories will have a poster image. You can supply additional territories as needed for any territory-specific poster art that is to be delivered. This is a territory and not language-specific asset. Must be a valid ISO 3166 alpha-2 country code or |
16:9 Poster Image Data File (required, can be updated) The data file block describes the artwork asset. In this example, the artwork being delivered is 16:9 poster art. Allowed formats for 16:9 poster art include:
Poster art must be a minimum of 1920 x 1080 pixels; 3840 x 2160 pixels preferred. In this block, the |
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Content Logo Art Asset (Strongly recommended. Required for Storefront promotion.) Describes the type of asset being delivered. For logo art, you can specify:
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Content Logo Art Data File (required, can be updated) The data file block describes the content logo art asset. In this example, the artwork being delivered is a full-color logo. Content logo art must be:
In this block, the |
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Backdrop Art Asset (Strongly recommended. Required for Storefront promotion.) Describes the type of asset being delivered. For backdrop art, you can specify:
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Backdrop Art Territory (required for backdrop art) The territories in which the supplied artwork file can be displayed. At least one territory must be specified. Apple recommends including WW to ensure all territories have backdrop art. You can supply additional territories as needed for any territory-specific backdrop art that is to be delivered. This is a territory and not language-specific asset. Must be a valid ISO 3166 alpha-2 country code or |
Backdrop Art Data File (required, can be updated) The data file block describes the backdrop art asset. In this example, the artwork being delivered is wide backdrop. Backdrop art must be:
In this block, the |
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Film Products Metadata Fields |
Products (required; can be updated) Begins the products block that references each product being delivered by territory. For metadata updates, territory clearances can be added or modified. |
Product (required) For each territory in which the film is to be sold for Electronic sell-through (EST) or rented, Video on Demand (VOD), a product must be defined. |
Territory (required) The territory in which this video product is cleared for sale or VOD. Must be a valid ISO 3166 alpha-2 country code. Note that some countries in the ISO 3166 alpha-2 country list contain other countries/regions (for example, United States includes Puerto Rico). Note: Using For a list of ISO 3166-1 alpha-2 codes, see https://www.iso.org/obp/ui/#search/code/. For more information on ISO codes, see https://www.davros.org/misc/iso3166.html. |
Cleared For Sale (required) Specifies whether or not this video can be sold for EST sale in the product’s territory. Accepted values are Note: If Important: For a video to be available only for rent in the Apple TV app, this element must be set to To remove content from the Store, set |
Cleared for HD Sale (optional) Specifies whether or not the video is cleared for HD EST sale in the product’s territory. Accepted values are Notes
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Wholesale Price Tier (required for EST; otherwise optional) The wholesale price tier for the film. Must be a wholesale price tier number as specified in the contract with Apple. |
HD Wholesale Price Tier (optional) The wholesale price tier for an HD film. Must be a wholesale price tier number as specified in the contract with Apple. Note: This tag is not available to all providers or in all countries/regions. Refer to your contract to see if you may send this tag. |
Pre-Order Sales Start Date (optional) Indicates the date when pre-orders are available in the film’s product territories. The pre-order ends (and fulfills) on the regular sales start date of the product. If included, the pre-order date must be before the sales start date. If a pre-order sales start date is not specified for a given territory, the pre-order will not be available in that territory. This element implicitly enables pre-ordering on a per-territory/product basis. |
Release Date Suppression Lift Date (optional) Indicates the date when the release date should no longer be suppressed in the Apple TV app. After this date, the product’s sales start date is displayed in the Apple TV app during the pre-order window. If included, the suppression lift date may be before the sales start date or the same as the sales start date. |
Sales Start Date (required) The date this film is available for EST sale to customers in the specified territory only. This is also known as the “street date” of the video. This field must be in In this example, the start date of |
Sales End Date (optional) This field should not be included in most cases. It is not used to indicate your contract end date; if your contract expires, your content will come down from the Store automatically, regardless of whether this field is set or not. Use this field only if this content will be available for a limited window of time. If used, the date must be in To remove an end date previously delivered, send the tag without a value (called an “empty” tag) using one of the following:
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Cleared for Video on Demand Sale (required for VOD) Specifies whether or not the video is cleared for VOD rental in the product’s territory. Accepted values are Note: When Important: If this element is not specified, or is set to false, this video will not be available for rent in the Apple TV app. |
Video on Demand Type (required for VOD) Specifies whether the film is a new release or a library title. Accepted values are as follows:
Important: Provide this value as specified by your contract. This element is required if |
Available for Video on Demand Date (required for VOD) The date this film is available for video-on-demand rental in the specified territory only. This field must be in |
Unavailable for Video on Demand Date (optional) The date the film is no longer available for video-on-demand rental in the specified territory only. This field must be in Important: Do not use your contract end date as the VOD end date. Enter the date when you are no longer able to offer this film. To remove a VOD end date previously delivered, send the tag without a value (called an “empty” tag) using one of the following:
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Physical Release Date (optional) The release date of the first physical product (for example, VHS, Beta, laserdisc, and DVD) or as specified in your contract. This field must be in Important: This element is required for new releases ( |
Cleared For HD Video on Demand (optional; can be updated) Specifies whether or not this video is cleared for VOD in HD in the product’s territory. Accepted values are Note: When |
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