Casing and Accents

3.20. Non-standard Capitalization. Titles should not be in all capitals, all lowercase, or random casing.

3.21. English Title Casing. English titles should be in title case format and follow the casing conventions as outlined below. In addition, for English, words before and after a dash (-), slash (/), or colon (:) must be capitalized.

This section applies to titles in English only. For general cases not addressed in this guide, refer to The Chicago Manual of Style.

The following words must be in lowercase, with a few exceptions:

Examples:

Exceptions For Lowercase Words

Always capitalize the first and last word in a title. Capitalize the first and last word in parentheses. For example:

These rules also apply for purposely misspelled words.

Uppercase Words in Title Case

Are, If, Is, It, Than, That, This

3.22. Accents and Characters. Supported languages must include all accents. For a list of supported languages, see Language Codes in the iTunes Package Music Specification.

Examples:

For German names and titles, all characters common in German orthography must be used (for example, Ä ä, Ö ö, Ü ü, ß). Do not use digraphs.

Correct

Incorrect

Ihre größten Erfolge

Ihre groessten Erfolge

1000 Träume weit

1000 Traeume weit