Album motion makes your album artwork come alive. Motion artwork provides a richer experience for your audience by helping set a mood or accentuate the concept of an album, before anyone presses Play.
These guidelines include standards and best practices to help you create visually consistent artwork that is easily recognizable on iPhone, iPad, Mac, and smart TVs.
Where Album Motion Artwork Shows Up
Your album motion will appear on the Album Page on iPhone, iPad, and Mac, as well as on smart TVs. Motion on the album page is an opportunity to surprise and delight your fans with a beautiful and expressive moving version of your album art. Your album motion may also appear on the Listen Now tab, which is based on a user’s music preferences.
Required Deliverables
Artwork Specifications
To provide album motion artwork, download our templates and follow the guidelines to create your deliverables and provide them to Apple. Artwork must be delivered to these technical specifications.
File Name
Resolu-tion
Codec
File Type
Pixel Aspect
Frame Rate
Color Profile
Audio
Length
Device
Album Page Motion 3x4
2048x
2732 pixels
Apple ProRes 4444, 422, 422 (HQ), or 422 (LT)
.mov
square pixels (1:1)
23.976, 24, 25, 29.97, or 30 fps
Rec 709 or sRGB
Deliver without an audio track.
15–35 seconds
iPhone, Android
Album Page Motion 1x1
3840x
3840 pixels
Apple ProRes 4444, 422, 422 (HQ), or 422 (LT)
.mov
square pixels (1:1)
23.976, 24, 25, 29.97, or 30 fps
Rec 709 or sRGB
Deliver without an audio track.
15–35 seconds
Mac, iPad, smart TVs
Motion Asset Output Settings
File Name
Resolu-tion
Codec
File Type
Pixel Aspect
Frame Rate
Color Profile
Audio
Length
Device
Album Page Motion 3x4
2048x
2732 pixels
Apple ProRes 4444, 422, 422 (HQ), or 422 (LT)
.mov
square pixels (1:1)
23.976, 24, 25, 29.97, or 30 fps
Rec 709 or sRGB
Deliver without an audio track.
15–35 seconds
iPhone, Android
Album Page Motion 1x1
3840x
3840 pixels
Apple ProRes 4444, 422, 422 (HQ), or 422 (LT)
.mov
square pixels (1:1)
23.976, 24, 25, 29.97, or 30 fps
Rec 709 or sRGB
Deliver without an audio track.
15–35 seconds
Mac, iPad, smart TVs
Double-Check Motion Asset Render Settings
To ensure correct output settings for codec and audio output, we highly recommend matching these settings when using After Effects, Premiere, or Media Encoder.
After Effects Settings
Match the Video Output settings: Apple ProRes 4444 and Audio Output Off.
Premiere or Media Encoder Settings
Step 1
Select Preset Apple ProRes 4444.
Step 2
Deselect the Export Audio checkbox. This will change your Preset to Custom and can be submitted.
After Effects Templates
Album Page Motion 3x4 Template
This template appears only on iPhone. Keep essential elements within the safe area so they don’t intersect with the iPhone notch, UI text, buttons, and gradient. Download the template.
Album Page Motion 1x1 Template
These templates appear on iPad, Mac, and smart TVs. The entire canvas of the Album Page Motion 1x1 is safe to place artwork. There are no UI elements that need to be considered. Download the template.
Design Guidelines
Overview
Album motion art can help take your fans on an immersive journey that connects your music with captivating artwork. Bring your album to life with moving visuals that evoke the tone of your album.
The examples throughout this guide showcase how to create engaging album art that follows our standards and guidelines. Review the Apple Music Style Guide for more information on accepted artwork and guidance for content delivery.
Art
Your Apple Music album page is a dedicated space to feature your unique album cover art. Continuity between your album cover and motion art is critical for a great user experience. Follow these guidelines below to deliver motion art that takes your album art to the next level.
Motion Art
Static Art
Accuracy
The motion art should be based on the album cover art. Any motion you use must remain focused on the album cover art for the full duration of the animation. Motion cannot include cuts to other images in the edit.
Start Frame
The first frame of your album animation should match your album cover artwork. In slow connection or no internet scenarios, the first frame could freeze. Therefore, it should showcase a frame that matches the album cover. This ensures there is continuity across all of your album’s placements on Apple Music.
Creative
Use motion graphic animations in order to maintain a visual consistency between your album cover and motion art. To limit distractions, avoid using assets with an abundance of frenetic flashing.
Motion Graphics
Motion graphic animation focuses on giving movement to graphic elements within the static frame. This could include objects, text, or shapes being set in motion.
Frenetic Flashing
Motion album covers are featured alongside album information and other visual content. Motion covers that are too frantic or use constant flashing could distract or even cause harm to viewers.
Safe Area and Legibility
It’s important to understand and consider the motion art safe areas before creating your animations. The safe areas are a portion of the album motion art that are designated for text and any key elements, such as the artist. Creating motion art with the safe spaces in mind will ensure all of the distinctive art you create is properly showcased on an album page.
The entire canvas of the Album Page motion 1x1 is safe to place artwork. The Album Page motion 3x4 includes UI elements that need to be considered as you create your art. A safe area guide is provided in our downloadable templates for you to toggle on and off to check your artwork placement.
Album Motion 3x4 Safe Area
Keep essential elements within the safe area so they don’t intersect with the iPhone notch, UI text, buttons, and gradient. The essential elements could be typography, key element placement, or logos.
Typography
Text and titles are required to remain within the safe area, so the UI and text overlays remain legible. Don’t place typography outside the safe area, which can intersect with the Apple Music UI elements. This results in risks artwork that appears unintentional and broken.
Key Element Placement
The main subject, or key element, of your artwork should be composed within the frame so the UI and text do not conflict. Logo and symbols are required to remain in the safe area.
Parental Advisory
Artwork must not contain a parental advisory logo. The logo is no longer needed, as each song is marked “explicit” in the delivery’s metadata.
Looping
The audience should view the animation without a noticeable transition from ending to beginning. Therefore, the full animation sequence must be in a seamless loop. Please avoid using fade to color or multiple edits as a looping technique.
Seamless Loop
To create a seamless loop, the first frame needs to be the same frame as the last frame or one frame off. Try using a soft dissolve to create a seamless loop. For example, this typically works well with water or birds that flow in one direction. Another technique is to ping pong the animation timeline, meaning it reverses back to the original frame. This works well for many animations.
Fade to Color
Fade to color is not allowed as a looping technique. The motion art must not transition away from the album cover art. Avoid fades that make the beginning or ending of the loop obvious.
Multiple Edits
Motion art must not contain multiple edits, as the animation should stay on album cover art.
Technical
Be aware of the following technical aspects when creating your motion artwork.
Drop Frame
Animation must not contain a drop frame or hold frame. Check the timeline and layers before transcoding to avoid this error.
Frame Edge
Motion cover art must not have a frame or border if the artwork does not fully fill the composition space.
Quality
Motion art should not be pixelated or blurry. It should be created from high-resolution source files, as the artwork will appearon high-resolution displays. Do not try to increase the resolution of motion deliverables from low-resolution files.
Artwork Policies
For more information on Apple artwork guidelines, including general guidance for content delivery, review the Apple Music Style Guide.
Download Templates
All artwork must be delivered to the technical specifications provided in this toolkit: